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GRAMMY AWARD® winners CID (NY based DJ + producer) and the legendary CeeLo Green teamed up earlier this summer to bring you their infectious, inspirational anthem, ‘Believer’ –out via Big Beat Records.
The Official Music Video for ‘Believer’ arrives today, taking you on an animated journey through an alternative reality filled with imagination and funk, starring CID and CeeLo Green like you’ve never seen them before – WATCH.
“For ‘Believer’, we were tossing around ideas for a video with a light hearted feel to match the song, when the idea of animation came up. Watching yourself as a cartoon is really as amazing and funny as you would imagine.” – CID
LA based director/producer Amber Park, added her signature avant-garde flare – having designed and creatively contributed to projects with some of the top recording artists and brands in the world such as, Katy Perry, Cover Girl, Selena Gomez, David Guetta and A$AP Rocky, to name a few.
The song and video arrive at a time when humanity needs to stand together and believe. The uplifting and positive lyrics of ‘Believer’ are exactly what the world needs right now – “This is for the Believers, Keep on fighting for love, Shine a light for your love”… “I know it ain’t easy, It’s hard to forget, But please don’t give up yet”.
“We are living in a time where so many bad things are happening around the world and it’s heartbreaking and discouraging. Despite that I think it’s still important to believe in the power of music. Music can be uplifting even on the darkest days. So especially now, I wanted to release a song that could give people hope and inspire peace and unity.” – CID
American DJ and producer CID, started DJing at the age of 12. GRAMMY® award winning (“Best Remixed Recording”), CID has garnered attention from many industry veterans, with booked gigs spanning the globe – from Las Vegas to Barcelona. With nods from the likes of Tiesto, Kaskade, A-Trak, Don Diablo, Oliver Heldens, and Galantis CID’s exceptional productions are here to stay as he continues to solidify himself as a timeless name in dance music.
Singer/songwriter, producer, performer, TV personality, fashion icon, entrepreneur, and so much more, CeeLo Green is among the most creative and unique artists of this or any era. With five GRAMMY® Awards under his belt, CeeLo has made himself a household name delivering catchy earworms spanning the decades.
“I don’t do EDM often, but when I do I do it with CID. We’re gonna make you a BELIEVER“ – CeeLo Green