After successful pop-up shops in LA and NYC, deadmau5 and mau5trap – along with The Pop-up Agency and Mclaren are bringing back lots of stuff in a store. This time
mau5trap (pronounced “mousetrap”) is a Canadian independent record label founded in 2007 by electronic music producer deadmau5. The label was formerly a vanity label, hosting releases through Ultra Music and Virgin Records. In June 2013, mau5trap departed from Ultra, and partnered with Astralwerks, a subsidiary of Universal Music Group. Presently, as of October 2015, mau5trap is fully independent with music rights and publishing at Kobalt Music Group.